Consumer Product Protection Wave 1 Hayes Johns Scicchitano 2009
Executive Summary This research was designed to assess the protective effectiveness of Keepers, camera dome, and public view monitor interventions on 11 razor and blade products in retail stores between June 16, 2008 and November 17, 2008. Research Goals
How effective is each of the interventions in reducing the level of shrink/loss for these items?
What impact does each of the interventions have on increasing the number of sales for these items?
How effective is each of the interventions in reducing the occurrence of these products being out-of-stock (not available on product display)?
What is the financial benefit (reduced loss and increased sales) for use of each intervention?
How do customers and store employees perceive each of the interventions?