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FFR Anti Sweep Hook Testing Giblin Grottini Hayes 2015

LPRC Research Brief: FFR Hook
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Executive Summary
The Loss Prevention Research Council (LPRC) conducted a series of in-person survey interviews in the Gainesville, FL. Innovation Lab in order to understand the impact of two anti-sweep technologies on offenders. This research was conducted with a high-loss and ORC (Organized Retail Crime) vulnerable item: Gillette Fusion 8-pack refills. The LPRC collected data from 10 active offenders (shoplifters). An LPRC Research Scientist collected all of the data from June to July 2015. This report details the results of these surveys.
Research Goals
1. Do active offenders notice (See It) the anti-sweep technologies?
2. Do offenders understand the purpose (Get It) of the anti-sweep technologies, as well as perceive them to be a credible threat (Fear It)?
3. Do the anti-sweep technologies influence potential shoplifting behavior in offenders?
4. Mechanism: What specific aspects deter offenders and how? What aspects could be altered to make the technology a more effective deterrent?